Strategy

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Strategy

Strategy

At Capital Content, we believe that every inbound and content marketing effort should begin with a solid long and short-term strategy.

We will work with your organization to uncover the following during a full or half-day strategy session:

  • Define business goals.
  • Uncover what makes you remarkable.
  • Define who your customers are and why they buy from you.
  • Conduct a website analysis to see what’s happening today.
  • Look at SEO and define a strategy that makes sense.
  • Outline the best social media strategy for your business.
  • Build a digital sales funnel.
  • Build a content calendar.
  • Develop KPI’s and metrics to measure progress and results.
  • Look at SEO and define a strategy that makes sense.

Upon completion of the strategy session, Capital Content will deliver a custom Content Strategy Plan. This plan will act as the living document from which we’ll work to execute the elements above so that you can start reaching your content marketing goals. In addition to the half and full-day strategy sessions, Capital Content can also work on custom projects. CONTACT US to discuss your project needs and we will provide an hourly or project based quote.

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